How to Get More Referrals in Your Local Business

Dec 03, 2021

How to Boost Your Local Business Referrals

It's a great feeling to have someone call your business, interested in signing up or purchasing because they've heard such great things about you from their friends.  

Setting up a referral program to consistently encourage these calls can provide a big boost to your bottom line.  

But what's the best way to structure a referral program?...

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The Perfect Local Promo + Free Gift

Nov 25, 2021

The Perfect Local Promo


Holiday shopping still looks a little different this year with lots of online purchases, serious shipping delays, product shortages, and various COVID regulations still causing challenges for everyone.   

The good news?  Support for local businesses is as strong as it's ever been with moms wanting to keep their holiday dollars close to home.


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How to Get 22% Higher Profits

Nov 20, 2021

How to Grow Your Local Profits by 22%


Life as a small business owner or marketer can be challenging.  It can feel isolating at times, especially when you don't have a team of people to help bear the load of decision-making and endless tasks.  

How can time-strapped entrepreneurs increase their profitability and overall success?  By getting a coach.

Yep, that's it....

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Facebook Reels - Do They Work for Local Businesses?

Nov 11, 2021

Growing Your Reach with Reels on Facebook



If you think social media is constantly changing, you're right.  

In fact, Mark Zuckerberg himself shared on the Masters of Scale podcast, that at any given time, there could be 10,000 different versions of Facebook live all over the world.  They are constantly testing new features, new algorithm changes, and updates that you...

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5 Tips to Take Your Website From Good to Great

Nov 05, 2021

5 Tips to Take Your Local Site from Good to Great


Websites are standard for local businesses these days. Which makes sense when looking at our 2021 Local Moms Online Survey that found 84% of moms visit a local business' website when evaluating their local options.  But it also means that just having a website is not enough to set you apart.  

We've worked with...

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130% More Facebook Traffic? Let’s Talk About That.

Nov 02, 2021

Facebook groups can be a great way to connect with families in your community and some say they can give a major boost to your Facebook traffic too.  But now that Facebook allows business pages to join groups, should you join as your business or as your personal profile to make the most of the groups opportunity?  

It can get tricky and your choice can have a significant impact...

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Hello? Moms Want to Reach You

Oct 23, 2021

Moms' Favorite Ways to Communicate with Local Businesses



Attracting potential customers to your local business is one of the five key steps in the Local Marketer Method, the 5-step system that the most successful local businesses use to convert more customers and grow year over year.

So when a mom has done her research, read the reviews, and is finally ready to reach out with...

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85% of Local Businesses are Doing This Wrong

Oct 18, 2021

3 Important (but easy!) Steps for Making the Most of Local Listings


When it comes to spreading the word about your local business, you'll take all the help you can get.  And that includes the local listings that offer up your name, address, phone number, and other details usually at no cost to you. 

So if local listings are out there helping you reach potential...

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5 Things Moms Want to See on Your GMB Profile

Oct 09, 2021

The Most Important Information in Your Google My Business Profile


First things first, if you're a local business and you haven't claimed your Google My Business profile, go do it.  Seriously, do it right now.

That GMB profile has a lot of information and it's tempting to fill in the required fields and leave the rest for later.  But that information serves valuable...

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The Most Important Role in Your Local Business

Sep 30, 2021

The Most Important Role in Your Local Business



How much time are you spending as the visionary for your business?

That person who sets the tone and makes goals for the future.

The one who communicates the big picture to your team and encourages them to work together to achieve it.

We asked local business owners how frequently they were allocating...

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