5 Sites with Free Local Marketing Stock Photos

May 01, 2020

When it's time to create a Facebook post or send an email or update your website, one of the first things to consider is what images you'll use. 

For local businesses, photos of actual customers in your location or using your products are often best.  But when that isn't a viable option, stock photos can be a great alternative. 

And the good news is that stock photos have...

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5 Tools Moms Use to Search for Businesses Like Yours

Dec 05, 2019

THE ART OF BEING FOUND

This week's tip is understanding the resources moms use to find local, kid-friendly businesses like yours.

Once you understand that, there's a whole lot you can do to improve your chances of being the answer to their search.

So how do moms search for local, kid-friendly businesses? These top 5 tactics reigned supreme.

  1. GOOGLE RULES

When moms are looking for an indoor...

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Want to grow your business 30% faster?

May 23, 2019

When we’ve had our businesses for a while we often think we know exactly what we need to do and there’s no real reason to create a plan. That’s only for new businesses, right?

Although intuitively it may make sense, it couldn’t be further from the truth.

Going through the planning process and creating a plan that can be tracked and monitored is a practice that will help...

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Partnership power. Turn your local competitor into a collaborator.

May 16, 2019

MINDSET TRANSITION: COMPETITOR TO COLLABORATOR

One way to build awareness that won’t cost you a dime is to partner with other local businesses. If they reach the same audience and are savvy marketers, you can both benefit tremendously.

Why partner? To get your name in front of your partners’ audience and vice versa. While doing this, you’ll both be building credibility and...

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